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The Bootstrapper's Blog
All you need to know to bootstrap your business to success


Be Prepared & the Charlie Munger test
May 27, 2025 In my last blog Don’t be like Scott- be like Shackleton | LinkedIn I wrote about the difference between the failure of...
cgreen1609
Jul 24, 20254 min read


Be like Shackleton- not like Scott
Be like Shackleton - not like Scott ( May 20th) May 20, 2025 Like many British schoolboys in the 70s and 80s I grew up with a...
cgreen1609
Jul 24, 20254 min read


Be the Tortoise not the Hare
May 14, 2025 Learn why cross-sell is your new best friend :) Cross sell- be the tortoise not the hare! In my last blog I wrote about how...
cgreen1609
Jun 27, 20254 min read


Don't Chase New Business
April 29, 2025 Don't chase new business Sounds insane for any founder doesn’t it? So, what do I mean? Now that you’re up and running and...
cgreen1609
Jun 27, 20254 min read


Don't Panic
April 24, 2025 Don't Panic- it's just an objection However well you prepare there is always a chance in sales for the unexpected. This is...
cgreen1609
Jun 27, 20255 min read


Do you want the red or blue pill?
April 15, 2025 Red pill or blue pill? Objection handling? Objection handling can never become a conflict. Going for the ‘no’ or hard...
cgreen1609
Jun 27, 20254 min read


Don't win the battle to lose the war!
Sales is about listening and it is about psychology. The end result must be that your prospect trusts you to the point where they feel...
cgreen1609
Apr 9, 20255 min read


Spot the gorilla playing basketball!
In the 1993 Wimbledon Final Jana Novotna was leading Stefi Graf 6-7,6-4 in sets and was 4-1 games up in the final set. Most pundits...
cgreen1609
Apr 6, 20254 min read


Be a stand up comic and don’t crash!
When I talk to founders who have just got started, I always ask them who they’re selling to, who they’re potential customers are or what...
cgreen1609
Mar 25, 20254 min read


The gift of the gab and snake oil salesmen
To bootstrap you need to sell- it’s as simple as that. There is no alternative option as you have to put food on the table. If you...
cgreen1609
Mar 18, 20254 min read
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